THE PROBLEM
Lack of customization and personalization in current itinerary apps
Many current itinerary apps tend to curate destinations from location, restaurants, and activities for the user rather than allowing users to plan according to how they want.
ROLE : UI/UX Designer TEAM : 2 Members TOOLS: Figma, FigJam DURATION: February 2025- May 2025
THE SOLUTION
We created an app design that allows users the freedom to customize and personalize their travel plan, without restrictions.
Our goal is to let users plan out their trip while we do the organizing.
Design Process Overview
01 RESEARCH
User Personas
02 IDEATION
Brainstorming
04 DESIGN
Wireframe
Low Fidelity
04 TESTING
Usability Testing
Participant’s Tasks
Create a new trip
Within the trip details, navigate each day’s details
Navigate to the homepage, create and plan screens using the bottom menu
Use the back and exit buttons
Findings
05 FINAL DESIGN
Created drop down menus for users to input into the boxes
Methodology
Conducted through Google Forms
Unmoderated usability study
Feedback Iterations
Style Guide
Changed the plan page for less confusion in navigation
High Fidelity Mock-Ups
High Fidelity Overview
06 REFLECTION
In this project, we focused on enabling customization and personalization in travel planning while avoiding the overwhelming nature of a blank slate. We created a simple layout where users can input their flight details, potential destinations, and activities. The app then handles all the organization, automatically generating a structured schedule. Throughout development, we faced challenges in feature selection and page differentiation. However, through continuous iterations and user feedback, we achieved a more user-friendly final product. Looking ahead, we plan to enhance the app with additional features like an integrated map and place and activties suggestions.